Users will soon have a new feature that enables them to lessen the amount of AI-created media appearing in their feeds. This move comes as the platform disclosed that it presently contains more than 1 bn AI videos.
Pilot Phase and Launch
The update is undergoing trials over the next few weeks before a full-scale launch. This advancement coincides with a surge in content created by AI, spurred by emerging video-generation tools.
AI Proliferation Online
Studies have shown that nearly 10% of the fastest-growing channels on a popular video site only show content made by AI. A significant portion of this material is deemed “AI slop”, a term for inferior, bulk-generated content that is typically illogical or dreamlike.
“We know from our community that a lot of users appreciate content created using AI tools, including computer-generated images to informative clips, and we want to give people the power to see more or less of that, according to their own likes,” stated a spokesperson.
Scale of AI Content
The platform shared that there are presently 1.3 billion videos on its network identified as made with AI. In total, over 100 m pieces of content are uploaded to the platform each day, making clips made by AI a limited portion of its overall inventory.
How to Adjust Settings
Members will be able to decrease or raise the level of AI-generated videos they see by accessing the “manage topic” setting in the application and selecting “AI-generated content”. Additional categories that are already be adjusted under the tool encompass news, fashion, aesthetics, and choreography.
Content Labeling and Policies
Its rules oblige creators to label convincing AI-made content, and it prohibits malicious AI impersonations of well-known individuals or critical incidents. Any realistic AI video that is not labeled can be removed under its community policies.
In addition, the service will now add an artificially created label to content made using its own AI tools, or flagged by an cross-platform project for spotting AI-generated material. This measure is aimed to deter users from trying to evade the tagging system.
Educational Initiatives
The platform is additionally establishing a $2m awareness program for specialists and organizations to produce informative material about ethical AI use. This initiative will support charitable organizations focused on teaching computer science.
Moderation Strategy
TikTok has defended its content review process, following discussion over plans to cut jobs for numerous content moderators in the UK. It is set to reduce 439 jobs in its user protection department in its British office, with trade unions and online safety experts expressing worry that staff are being displaced by AI moderation.
A company official clarified that staff-based oversight would remain essential, but artificial intelligence can protect employees by filtering out the most graphic content ahead of it has to be seen by staff. The company reported a significant reduction in shocking and graphic content seen by safety staff over the last 12 months due to intervention by its machine learning processes.
“We think that it’s essential to integrate humans and technology to keep the platform safe,” she said. “We’ll have people as involved in the system, but we also think it’s highly necessary to limit contact with unsafe media as quickly as possible, which is the area in which a extensive automated help is proving valuable work at speed.”